Suggested videos : When consuming video on a social media platform, users are presented with an option to watch related videos when the current video ends. It doesn’t make business sense to drive Facebook ads traffic to a YouTube page, where you lose tracking capabilities. There are a few reasons for this:Īdvertising : If you want to advertise your videos on that platform, you need native videos. This means that you’ll want to upload individual files to each platform, as opposed to uploading a YouTube or Vimeo link. When uploading videos to social media networks, it’s extremely important to upload your videos natively. But if you’re looking for some video marketing strategy to go with your specs, we highly suggest checking out Video Marketing 101, our go-to, A-Z guide to running successful video campaigns.Īlright, let’s get right into the video specs! Video sizes for social media If you already have your strategy in place, feel free to skip down to the social media video specs we won’t be offended (that’s what the clickable table of contents is for). It was published that 85% of businesses regard video as an important part of their marketing strategy. To ease that pain, we’ve covered all web video sizes for each platform-just browse through the table of contents below and find the video dimensions, aspect ratios, and file sizes, you need.īefore we get to the details, however, we felt it was important to include a quick word about the video ads landscape in general. But, we also know that it can be a time-consuming endeavor digging through each technical specification of every social network. Anyone who’s dabbling in video marketing knows that it’s essential to stay up to date on the ever-changing social media video sizes across all platforms.
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